WFA Spotlight: Creating Value Through Effortless Service: A Guide to Destressing Customer Interactions
13 Jun 2023, 05:30 - 06:30Description:
‘Customer Effort’ is the most important consideration for brands when it comes to optimising their product design and service delivery.
The lower the customer effort, the higher the sales conversion rate and the repeat purchases. In this webinar, BVA BDRC introduces the revolutionary ’Effort Framework’, showcasing how brands have taken customer effort analysis to new heights to create exceptional products and services.
With real-world examples, you’ll see how this framework can enhance your own customer experience, boost loyalty, and drive growth for your business.
Event date: 13 June 2023
Duration: 45 mins presentation + 10 mins Q&A
Guest speaker:
Piers Lee, Managing Director of BVA BDRC Asia
About this webinar:
This webinar is for WFA members and members of WFA national advertiser associations only.
*This webinar is exclusive for WFA corporate members and the client-side members of the national advertiser associations in WFA.
Registering for WFA webinars will require that you login or create an account on the WFA site.
Welcome!
Please note: No recording or slides of this webinar will be shared.
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Eventinformation
- 13 Jun 2023, 05:30 - 06:30
- Online